Google

Have you found that your website just isn’t ranking on Google? A lot of companies look to use Google to boost their online presence but is it working for you?

Using Google Search Console with your website

Google
Managing your website with Search Console Search Console provides reporting, webmaster tools, and useful suggestions and resources to help get your content on Google Search. You can use Search Console for both websites and for apps. Sign up for Google Search Console if you haven’t already: it’s easy and it’s free. Daily Search Console reviews Google Search Console will […]
Mar 5th 2017
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Adding your business on Google My Business

Google / Google Places
How do I add my business to Google Maps? Google Maps is now part of the Google My Business dashboard – Google’s dashboard for managing and tracking your online presence. This includes Google Local (Google Maps), Google+, Google Analytics and also Google Adwords. As you’re looking to set up your Google Business listing, do remember […]
Aug 12th 2016
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Moving to a .UK domain name

Google / Search engine optimisation (SEO) / SEO / Web design
Moving to a .UK domain name
Moving to a .UK domain name I have been thinking about moving my website from “laurencecaro.co.uk” to “carocreative.uk” for some time now and have finally managed to do so this weekend. Everything so far has gone well and Google has already started indexing my new domain. I think I’ll enjoy using carocreative.uk as my domain […]
Sep 6th 2014
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How does the Google Pigeon update impact local searches?

Google / Local SEO / Search engine optimisation (SEO) / SEO
Google Pigeon Update
How does Google Pigeon impact local search queries? Google’s latest local algorithm update, “Pigeon”, took off in late July, 2014, affecting U.S. English queries. Local business website owners have been scrambling to adjust, as some deal with the fact that they’re no longer showing in the seven-pack local results at all. Indeed, some are referring […]
Sep 2nd 2014
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Google Nose – Smelling is believing.

Google / Web design blog / Web design inspiration
The new scent-sation in search Coming to your senses: go beyond type, talk, and touch for a new notation of sensation. Your internet sommelier: expertly curated Knowledge Panels pair images, descriptions, and aromas. Take a whiff: the Google Aromabase – 15M+ scentibytes. Don’t ask, don’t smell: For when you’re wary of your query – SafeSearch included. Google NoseBETA leverages new and […]
Apr 1st 2013
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Is Google launching penguin updates without informing us?

Google / Search engine optimisation (SEO) / SEO / SEO community
This post was written by Amanda at Web Marketing Group. The author’s views below are entirely their own and may not reflect the views of Laurence Caro. Is Google launching penguin updates without informing us? Google pushing penguin updates without announcing them to the world, has been the latest conspiracy theory cooked up by nervous […]
Mar 7th 2013
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8 Google Analytics tips for website owners

Analytics / Conversion rate optimisation / E-commerce / Google / Online marketing
Google Analytics is a fantastic piece of free on-line software which allows you to do a variety of research into your website visitor data. The information it provides is often overlooked by many users which can be a shame considering with just a few minutes a week reviewing the software  you can potentially triple the traffic to your […]
Feb 22nd 2013
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Google Trusted Stores for e-commerce websites

E-commerce / Google / Google Shopping / Web Resources / Website optimisation
Shop with confidence with Google Trusted Stores The Google Trusted Stores program helps shoppers feel confident in their purchases across the web. Google allows merchants who meet certain shipping and customer service performance metrics to participate in this free program. Participating merchants display the Google Trusted Store badge on their web sites.   Opt in for Free Purchase Protection […]
Jan 30th 2013
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Google Engage For Agencies Day Event – One Marylebone, London

Analytics / Google / SEO community / SEO events & conferences / Web Marketing
My Day At The Google Engage For Agencies Event Yesterday I attended my first Google Engage For Agencies Event at One Marylebone, London. The event was featured some great speakers covering a variety of different topics such as Best Practices For Mobile, Understanding Social, Key Adword Features For 2013 and much more. You can see the […]
Nov 24th 2012
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Google Street View Takes a Virtual Tour Inside Buildings Now

Google / Google Places / Local SEO
Google Maps Now Providing Virtual Tours Inside Buildings Google Maps are now apparently venturing into buildings, with a foray into businesses letting you nose around behind the front doors of high street shops.Business Photos on StreetView allow you to use the now familiar arrows to wander into the store and take a look around.There’s a […]
Oct 6th 2012
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Google bans weapons from Google Merchant shopping listings

Google / Google Merchant / Google Shopping / Search engine optimisation (SEO) / SEO
Google bans weapons from Google Merchant shopping listings
Google Shopping No Longer Shows Weapons In Results The company has notified sellers that it has updated its policy on what results will be displayed inGoogleShopping. Our Company has a strong culture and values, and weve chosen not to allow ads that promote products and services that are incompatible with these values, wrote Google. Weapons […]
Jul 4th 2012
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Amazon To Push Past Wikipedia And Be The King Of Google Rankings

Google / Search engine optimisation (SEO) / SEO
Amazon To Push Past Wikipedia And Be The King Of Google Rankings
While the SEO industry has spent years decrying how well Wikipedia seems to dominate Googles rankings, it may be that Amazon.com is the real king of visibility.For most of the past 18 months or so, Amazon has shown up on the first page of Google search results more often than Wikipedia and currently lands on […]
Mar 22nd 2012
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