Blog & Insights

Need help with SEO in Oxfordshire?

Posted by Laurence, on June 27, 2018.

What, in your eyes, makes a specialist? Is it experience based or certain training? It’s good to know how others perceive each other. Someone who has at least 5-10 years actual, immersive experience Someone who […]

Using Google Search Console with your website

Posted by Laurence, on March 5, 2017.

Managing your website with Search Console Search Console provides reporting, webmaster tools, and useful suggestions and resources to help get your content on Google Search. You can use Search Console for both websites and for apps. Sign up […]

Adding your business on Google My Business

Posted by Laurence, on August 12, 2016.

How do I add my business to Google Maps? Google Maps is now part of the Google My Business dashboard – Google’s dashboard for managing and tracking your online presence. This includes Google Local (Google […]

Moving to a .UK domain name

Posted by Laurence, on September 6, 2014.

Moving to a .UK domain name I have been thinking about moving my website from “” to “” for some time now and have finally managed to do so this weekend. Everything so far has […]

How does the Google Pigeon update impact local searches?

Posted by Laurence, on September 2, 2014.

How does Google Pigeon impact local search queries? Google’s latest local algorithm update, “Pigeon”, took off in late July, 2014, affecting U.S. English queries. Local business website owners have been scrambling to adjust, as some […]

Google Nose – Smelling is believing.

Posted by Laurence, on April 1, 2013.

The new scent-sation in search Coming to your senses: go beyond type, talk, and touch for a new notation of sensation. Your internet sommelier: expertly curated Knowledge Panels pair images, descriptions, and aromas. Take a whiff: the Google Aromabase […]

Is Google launching penguin updates without informing us?

Posted by Laurence, on March 7, 2013.

This post was written by Amanda at Web Marketing Group. The author’s views below are entirely their own and may not reflect the views of Laurence Caro. Is Google launching penguin updates without informing us? […]

8 Google Analytics tips for website owners

Posted by Laurence, on February 22, 2013.

Google Analytics is a fantastic piece of free on-line software which allows you to do a variety of research into your website visitor data. The information it provides is often overlooked by many users which can be […]

Google Trusted Stores for e-commerce websites

Posted by Laurence, on January 30, 2013.

Shop with confidence with Google Trusted Stores The Google Trusted Stores program helps shoppers feel confident in their purchases across the web. Google allows merchants who meet certain shipping and customer service performance metrics to participate in […]

Google Engage For Agencies Day Event – One Marylebone, London

Posted by Laurence, on November 24, 2012.

My Day At The Google Engage For Agencies Event Yesterday I attended my first Google Engage For Agencies Event at One Marylebone, London. The event was featured some great speakers covering a variety of different topics […]

Google Street View Takes a Virtual Tour Inside Buildings Now

Posted by Laurence, on October 6, 2012.

Google Maps Now Providing Virtual Tours Inside Buildings Google Maps are now apparently venturing into buildings, with a foray into businesses letting you nose around behind the front doors of high street shops.Business Photos on […]

Google bans weapons from Google Merchant shopping listings

Posted by Laurence, on July 4, 2012.

Google Shopping No Longer Shows Weapons In Results The company has notified sellers that it has updated its policy on what results will be displayed inGoogleShopping. Our Company has a strong culture and values, and […]

Amazon To Push Past Wikipedia And Be The King Of Google Rankings

Posted by Laurence, on March 22, 2012.

While the SEO industry has spent years decrying how well Wikipedia seems to dominate Googles rankings, it may be that is the real king of visibility.For most of the past 18 months or so, […]

Local SEO – How To Make Your Site a Local Hit

Posted by Laurence, on March 9, 2012.

Increasing demand for SEO With the popularity of online marketing already gaining interests not only from large corporations but also from small enterprises the need for SEO has increased. Online marketing is becoming popular because […]

The Basics of Using Google Analytics

Posted by Laurence, on March 9, 2012.

An SEO company and SEO consultant would constantly require its clients to register with Google Analytics. This is because Google Analytics is a free service from Google that functions to track the traffic that is […]

Google Venice Update

Posted by Laurence, on March 8, 2012.

Google updates its algorithm not far from everyday and it is only those updates which have a significant impact on rankings which make ripples in the SEO world. The Google Venice update is one of […]

Think Visibility 7 – SEO, PPC, Analytics, Social Media…

Posted by Laurence, on March 5, 2012.

Search, Social Media & Affiliate Conference I attended my second ThinkVisibilty event which is held at the Alea Casino in Leeds twice a year. The events which is organised by Dom Hodgson covers everything that […]

Think like Google

Posted by Laurence, on February 26, 2012.

Think like Google and get SEO results! Whenever word comes out about a Panda update or an upgrade to Google search, the SEO community and website owners start twitching and panicking. Why? Most web owners […]


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